The Launch of an MG Kickstarter.com Campaign Gives Early Adopters a Chance to Pre-Order & Support PlayMG's Mission to Affordably Provide 'More Game' in the Traditionally Pricey Portable Gaming and Mobile Space
SAN DIEGO, CA--(Marketwire - August 28, 2012) - PlayMG™ Corp., a new startup comprised of electronics, game and social industry veterans who have come together to fuel the redesign of gaming™ and bring "more game" affordably into people's lives, announces MG™ -- the first dedicated portable Wi-Fi gaming system for the massive 60,000-plus Android freemium app games market. MG's big 4" touchscreen, rounded corners and grip and exclusive new features cater to the heaviest segment of game users -- 63 million U.S. kids under 18 years-old, 39 million of which do not yet have smartphones.
"Like the music business before it, the gaming industry is experiencing a dramatic digital transformation, where emerging 'app based gaming' is becoming the dominant method of playing and purchasing games," said Chris Choi, PlayMG Founding Partner and Chief Executive Officer and President of ACTScom USA, Inc. and its cellular phone research and design house in Korea. "The MG's price will mean some kids will be able to enjoy app gaming for the very first time, and parents will be happy to discover the MG will mean their kids are finally going to stop asking to borrow their smartphones and tablets."
By eliminating the need to purchase expensive data plans or packaged games, the MG does not carry the high total costs traditionally associated with smartphones and portable gaming devices. With a competitive suggested retail price of $169.00, each MG will include both preloaded games and a cash credit toward future game purchases.
Knowing the competitive category it is up against, both in the digital app and handheld gaming space, PlayMG has focused all of its resources and efforts into making sure the MG delivers on a solid dedicated app-based gaming experience, and at a price people can afford. The MG runs on Android 4.0 -- Ice Cream Sandwich (ICS), which means many of the great game apps designed to operate on ICS can be fully experienced on the MG, unlike many of the mobile devices locked into data plans by service providers that haven't upgraded.
"We kept the startup of our company and the MG system close to the vest until we felt we could announce it in all its glory after extensive R&D and multiple rounds of prototype testing," said Choi. "Our approach has meant we can be more nimble and innovative than the 'Big Guys' because we aren't stuck with their large overhead costs, legacy businesses and slow corporate structure."
MG Topline Features: First Dedicated Portable Gaming Device for the Android Market
- Built in Wi-Fi allows entry into the unlimited world of low cost and free app gaming
- Big 4" touchscreen encased in a sleek and sturdy "pocketable" game-centric design: rounded corners and grip provide a perfect hold on the gaming experience
- 4GB built in memory with SD port for expandable memory ability: add SD cards and download and save as many games as desired
- Proprietary MG Origins Avatar System: as gamers use the MG, they gain points, customize and unlock the origin story of their own personal gaming companion
- MG Family Collaboration System: includes the "DebitSmart" Digital Wallet and "Remote Trust" notification functions
- Preloaded games and cash credit toward game purchases
- 1.3 Megapixel Front-Facing Camera and ability to shoot and play video
- Stereo Headset Jack
- Operating on ICS; includes new Face Unlock security feature
PlayMG™ Corp. is a startup formed in 2012 comprised of electronics, game and social industry veterans who have come together to fuel the redesign of gaming™ and bring "more game" affordably into people's lives. PlayMG is the visionary creator of MG™ -- the first dedicated portable Wi-Fi gaming system for the Android freemium app games market. Learn more at http://www.kickstarter.com/projects/playmg/mg-first-portable-gaming-system-for-the-android-ma?ref=live and www.PlayMg.com. Also visit PlayMG on Facebook atfacebook.com/mgmoregame to help spread the 'more game' word.
CONTACT:
Kris Ellenberg
Helene Sheeler-Johnson
Kris: 310-430-1772
Helene: 623-570-2759
Additional images and press materials available at playmg.com/mediakit.zip
© 2012 Marketwire, Incorporated. All rights reserved.
No comments:
Post a Comment